Fresh flowers from Colombia to celebrate Mother’s Day
Colombian fresh flowers are the best gift for Mother’s Day. The upturn on E-commerce and international air capacity are making easier to import flowers from the latinamerican country.
Amidst the Covid-19 restrictions, sending gifts became a way for families and friends to be there for each other. In this practice, consumers are always going to lean towards the best quality products. When it comes to fresh flowers, Colombia is producing special varieties that are the best options to give for celebrations like Mother’s Day.
Colombia is the second-most biodiverse country on earth. The flowers here are an incredible example of the country’s vibrant nature.
Colombia is the second-largest exporter of fresh flowers in the world. The National Administrative Department of Statistics states that the value of fresh flowers exports in February, 2021 totaled $276 million USD. Including plants and foliage, this figure increases to $281 million USD. Both Valentine’s Day and Mother’s Day are the yearly high points for the Colombian horticulture industry.
Fresh flowers from Colombia for the world to celebrate with
Currently, the United States accounts for 80% of Colombia’s flower production. The process to import flowers from Colombia is very straightforward, thanks to the free-trade agreements betweent both countries. Flowers like roses, chrysanthemums, carnations, hydrangeas and asltroemerias also reach European and Asian markets.
By 2021, the Colombian Association of flower exporters set a goal to export US $1.5 billion in fresh flowers. Colombian flower growers shipped approximately 250 million tons of flowers to the United States alone.
E-commerce
E-commerce usage has expanded within companies in several latinamerican countries
For Colombian growers and exporters, the pandemic accelerated adaptations towards the consolidation of E-commerce. ProColombia, the official agency promoting Colombian exports, facilitates operations and deals by the Colombian B2B Marketplace. This site lists all of the goods and services that the country is offering in one place.
In the region, e-commerce is quickly gaining popularity. During the event for Circuito Colombia (translates to Colombia’s Circuit), UPS vicepresident Maria Luisa Boyce declared that during the last 12 months, e-commerce in Latin America has already reached the levels projected to come after 5 or 10 years. This event is a part of the agenda parallel to the Interamerican Development Bank governors, which will be taking place in Colombia in March of 2021.
Fresh and low-carbon flowers
Supporting the Colombian flower market, partner businesses are engaging with an industry promoting low-carbon agreements and processes.
Colombia’s flower market will benefit from a significant change the industry is working towards. The Colombian Association of flower exporters have signed an agreement with Colombia’s Ministry of Environment and Sustainable Development. The aim is to promote low-carbon horticulture and help the country meet its goal of cutting 51% of carbon emissions by 2030.
The incentive to import flowers from Colombia is supporting the country’s efforts to align large industries with a Low Carbon Development Strategy. Colombia’s low-carbon agreement acknowledges the need to protect the exceptional environment that gives origin to the Colombian flower.
Find Colombian flowers ready to export at the Colombian B2B Marketplace.