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Color Siete, From Manizales to Bloomingdale’s Displays

Color Siete, From Manizales to Bloomingdale’s Displays

This company from the Caldas Department created over 500 direct jobs in the country by internationalizing their brand following their growth plan. It already has a presence in 12 different stores in the United States.



Shirts, jackets, suits, pants and denims, all made in Colombia, occupied the display windows in Bloomingdale’s, the exclusive department retail chain store in the United States.

This results from more than 10 years of market penetration strategies by the Color Siete business group from Manizales, with its Rosé Pistol Kids brand.

International Buyers Seek More Construction Materials from Colombia

International Buyers Seek More Construction Materials from Colombia

201 buyers from 24 countries attended Expocamacol 2014. Floors, windows, and doors are among the products they require for projects involving malls and housing.

Features like quality, added value, logistic advantages, and free trade render the Colombian construction materials industry a major solution to meet the international market’s needs.

Expocamacol 2014 proved why Colombia has the most sought-after products in the world. 201 buyers from 24 countries gathered during this trade show held every two years in Medellin, of which 75% were new to the fair.

Colombia’s Thriving Growth in the Swimwear Industry

Colombia’s Thriving Growth in the Swimwear Industry
Colombian swimwear companies are currently riding a wave of success, according to government data. Learn more about an industry that continues to expand its horizons and to exceed its buyers’ expectations.

Colombia’s swimwear industry has enjoyed several consecutive years of growth and continues to position itself in the global market. Colombian sourcing and brands are now known worldwide for their excellent quality, attention to detail, and stylish trends.

The Biggest Swimwear Tradeshow in the United States: Swim Show 2014

The Biggest Swimwear Tradeshow in the United States: Swim Show 2014
Over 30 Colombian Companies are getting ready to show the best of their products at the upcoming SwimShow in Miami, FL. The hottest show of the summer promises to be a total success.

Thirty-two Colombian companies are set to participate in the 2014 edition of the biggest annual swim show in the U.S., the Miami SwimShow. The event, which will take place from July 19th to July 22ndat the Miami Beach Convention Center, features providers of high-end beachwear, lingerie and accessories. This year marks a new record for the amount of Colombian brands showcasing their products for men, women, and children. Products include beach, swim, and resort wear as well as a wide range of trendy accessories.

Featured Company: Piexoto

Featured Company: Piexoto
Piexoto, a Colombian swimwear company launched in 2012, has become a great example of how the Free Trade Agreement between the U.S. and Colombia has helped apparel companies establish themselves in the American market. Mauricio Esquenazi, President and Creative Director at Piexoto, talked to PROCOLOMBIA about his experience and his expectations for the future.

Colombian Swimwear sector is growing fast, and it is also becoming recognized worldwide by the colorful designs, the high-quality materials and the flexibility of Colombian providers. Many companies have opened stores in countries like the US in the last few years, and others have started business with famous boutiques around the world.

Australia and Holland Rely on Technology from Pereira to Manage Their Crops

Australia and Holland Rely on Technology from Pereira to Manage Their Crops

Grupo Jad developed a real-time tracking system to control production and create reports on agricultural processes. They intend to support small producers in Colombia and other agricultural countries.

 

Pereira, June 21st (Pxp). Agribusiness companies in Australia and Holland manage their resources through a mobile app developed by Grupo Jad, a company from Pereira. Grupo Jad’s digital service gathers relevant data from the entire production chain and sends it to a cloud-based software for processing. The system, originally developed in Colombia, is called AMD AGRI (Agroindustrial Mobile Devices on the Cloud).

Barberi International, an exemplary success case of Colombian exports to the U.S.

Barberi International, an exemplary success case of Colombian exports to the U.S

Meet Barberi International, an American-based company founded in 2000, is a company that represents, imports, and distributes products from Colombia to the United States. The company has grown tremendously in the past 14 years; from importing five containers of products in its first year to ordering 650 containers in 2013.

“We saw an opportunity to position the most recognized Colombian brands in the United States and we have been focusing on that ever since. Today we operate in more than 20,000 stores where we distribute products such as panelitas, arepas, chocorramos, mazamorra, arequipe (caramel) and more than a hundred SKU’s that previously could only be bought in Colombia,” says Julio Barberi, president of Barberi International and a native of Colombia.

The Import of Colombian Goldenberry (Uchuva) is approved by the U.S without Cold Treatment

The Import of Colombian Goldenberry (Uchuva) is approved by the U.S without Cold

This authorization will be in full force starting next June 2nd after fulfilling the requirements from APHIS, the country’s health authority. These requirements include product import from authorized farms in Cundinamarca and Boyaca located over 2,200 meters above sea level and system-based commercial shipments that include a phytosanitary certificate.

Goldenberry (Uchuva) producers and distributors from Cundinamarca and Boyaca will now be able to export the exotic fruit to the United States without cold treatment, a benefit that will allow them to save on costs and time in a market that demands this Colombian product.

The US Animal and Plant Health Inspection Service (APHIS) announced that it will become effective on June 2nd.

The United States Opens its Doors to Colombian Tilapia

The United States Opens its Doors to Colombian Tilapia

Coolfish, a Colombian-based company, with fish farms established in the Betania Dam of Huila, exported fish for the first time to the United States. The company specialized in the farming, raising, feeding, and now exporting of red tilapia, made its first export on March 15th, with a total of ten tons of both fresh and frozen fish leaving Betania. Now, the most tilapia you will find in restaurants, stores, and supermarkets in cities such as Miami, Atlanta, and New York, will most likely be coming from the Huila Department of Colombia.

The business, according to Jorge Muñoz, director of Coolfish, was made possible due to the company’s participation in the 50th Businesses Matchmaking Forum by PROCOLOMBIA this past February. “During the appointments made with the buyers, we were able to realize that the possibilities of new clients were very high, not only because of the Free Trade Agreement but because Colombia possesses ideal climate conditions which allows for a facilitated production of fresh tilapia that is not necessarily found in other countries.”

Colombia Celebrates Two-Year Anniversary of U.S.-Colombia Free Trade Agreement

Colombia Celebrates Two-Year Anniversary of U.S.-Colombia Free Trade Agreement

The number of companies exporting to the U.S. for the first time has doubled during the second year of the agreement, with nearly the same amount of growth in the types of new Colombian products entering the market.

As of the two-year mark of the U.S.-Colombia Free Trade Agreement, 1,689 Colombian companies have exported to the United States for the first time during the period of May 2012 and February 2014, helping to bring 362 new non-mining and non-coffee products to the market. The industries that have seen the most new exports include manufacturing, agribusiness, textile and apparel, with products purchased by companies located as far as Hawaii and Utah; states that had not been reached prior to the agreement.

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