Exportaciones

It was eight years ago when Maaji began exhibiting in two of the biggest swimwear trade shows in the U.S., Surf Expo in Orlando and Swim Collective in Miami Beach. Now, the company has come a long way and understands better the needs of the North American market. Today Maaji’s products are being sold in exclusive department stores in the U.S., Nordstrom and Neiman Marcus.

After a busy couple of months in which the Colombian textile and apparel industry participated in different trade shows and events, including the very successful Magic, Colombian companies continue to work hard to show the world what they are made of. Colombian textiles will have a strategic presence in two important upcoming events: the WWD Global Sourcing event in New York City in October and the USFIA’s Textile and Apparel Importer Trade and Transportation Conference in November.

Some of the characteristics of Colombia’s specialty coffees form part of the demands that consumers in at least 45 countries seek in the drink, such as smoothness, quality of infusion and aroma.

As identified by PROCOLOMBIA, the potential is concentrated in established markets, specifically in the Americas, from Canada to Chile, as well as potential and developing markets in Europe and parts of Asia.

B&CCC chairman John Wardle urged Colombian firms to look beyond ‘traditional’ goods such as coffee, flowers and oil to develop new market areas.

Areas highlighted by Wardle as offering strong growth potential for Colombian companies operating in the UK include chemicals, cosmetics, toiletries, metalworking, pharmaceuticals, and tools and high-tech devices.

Read more at: http://goo.gl/0cZAAe

Marks & Spencer, Asda and Morrisons recently started stocking some exotics that are new to the UK market such as tamarillo, which are native to Colombia. Upmarket retailers like Harrods, Harvey Nichols and Fortnum & Mason are also seeking to expand their exotics ranges.

However, importers fear this increased interest in the sector may not be sustainable unless an increased onus is placed on consumer education.

Two key areas of improved performance identified by WEF in its latest report were Tech Prep and Infrastructure, in which the country rose by 19 and eight positions respectively.

Colombia also performed strongly in the three core sub-indices measured by the study, climbing five places in the Innovation and Sophistication Factors, two in Basic Requirements and one in Factors that Improve Efficiency.

Read more at: http://goo.gl/hMVA0I

Colombia’s burgeoning technology sector has recorded impressive growth having grown by more than 170 per cent over the last five years and the new campaign is designed to drive yet further growth by attracting more international buyers and investors to the sector.

Trade promotion body PROCOLOMBIA will officially launch Bring IT On in the UK market on 21 October 2014 during a business match and networking event in London attended by Colombian suppliers and UK buyers.

Colombiamoda accounted for the lion’s share of the revenue, generating US $186 million in potential new business, with Textiles2 and Moda para el Mundo providing an additional US $46 million and US $18 million respectively.

Around 65,000 visitors attended the fairs across the three main areas ─ Trade Show, Runways and Knowledge Pavilion ─ including 1,788 international buyers from 50 countries, some of whom were assisted by PROCOLOMBIA missions.

If only 1% of the registered companies in Colombia internationalized their products or services, the country’s exporting capacity would double. Such breakthrough is attainable in the long term as Colombian companies have what it takes to succeed.

It oxygenates the motor so that combustion is more efficient, lowering gas emissions and saving gas.  This is the main sales pitch made by Ricardo Aldana, the mechanical engineer who patented an ecological valve that is being used in vehicles in Chile and Bolivia.