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Starting today, Colombian companies will display their exportable offer at SIAL 2011, one of the most important fairs in the food sector, taking place in Toronto.
Colombia&rsquo s participation, led by PROCOLOMBIA, includes a 'sensations bar', where attendees will enjoy product samplings like bakery, juices and chocolate. The fair will end this Friday.
In addition, Cafe Quindio, one of the Colombian Companies present at the fair, will participate in the Coffee Cup contest, the most important in North America, intended to find new flavors of the drink.
The company will submit before the judges its special profile coffee, highly qualified, originating from the small town of Genova.
The national products to reach Canadian territories are white sugar, fruit pulp, chocolate cover, and fresh sweet and salt bread, industrial products for confections and cookies, and special-origin ground roast coffee.
Colombia's participation, led by PROCOLOMBIA, will be represented by the companies Ciamsa, Tropickit, Ingredia, Casa Luker, Pan Pa Yá , Pocafecol, Prodia, Café Quindí o and DML Sugar, all present and on display at the PROCOLOMBIA stand.
Every year, over 500 exhibitors and 12 thousand professionals from the agro-food industry visit SIAL, an event held in different cities in the world and targeted at a very specific-niche market, taking place in North America this year.
It is organized by the French Company SIAL S.A., which also organizes the five SIAL fairs in the world: Paris, China, Merco-Sur, Canada and the Middle East.
The intent is to offer world producers the opportunity to exchange ideas and get to know everything about innovation and the latest trends in the agro-food industry. Furthermore, it allows Colombia to come closer to other nations.
As part of the exports diversification process, PROCOLOMBIA has found that thanks to Canadian people&rsquo s proclivity to consume natural and organic products, they will be able to find Colombian suppliers of exotic fruits, fresh vegetables and ethnic products.
Moreover, products like sugar, flowers, cocoa, processed rice, textiles and cereals were observed to have great market opportunities in the Canadian market, especially through the Free Trade Agreement between the two countries.
The FTA between Colombia and Canada is a result of the economic.
